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Having passive income that makes you money while you sleep is everyone’s dream, right?
The affiliate marketing makes it possible!
Affiliate marketing is nothing less than a shared job, where the brand you deliver the product and you promote. If your marketing generates sales, you will receive a percentage or commission on the product sold.
The best benefit of this marketing strategy is its focus on results. This benefit especially extends to the brand, as you only have to pay if you generate leads or traffic, depending on the deal.
The brand is who provides the product or service. The truth is that to have this position in an affiliate program there is no big secret, just have a product or service to sell.
The affiliate is responsible for promoting the brand’s products. Affiliates’ mission is to convince customers about the value of the product they have been given to promote. For each sale made, the affiliate receives a commission or percentage.
To promote the brand’s products you can create a page of reviews on your site, create a site completely targeted to reviews, create a Youtube channel of reviews and more.
The customer is the focus of any affiliate program, without them the system doesn’t work, there are no sales, no there are commissions, there is nothing.
According to the product the affiliate promotes, he will choose the social network, search engine, website, etc , where your target audience is present and the probability of conversion is superior.
Exposing whether or not to the customer who is part of an affiliate program and is receiving financial incentives is at the discretion of the affiliate.
Not everyone considers the Network part of the affiliate marketing. However, because it so often acts as an intermediary between the affiliate and the brand, it is important to mention it. In fact, sometimes brands just put their affiliate programs on networks, making affiliates have to use them.
Affiliate networks can also be used as a database to help affiliates choose the products they want to promote.
See here which are the best Networks of affiliates
Now that you know which parties are involved in the affiliate marketing, it’s time to teach you how to be a successful affiliate!
Reviews are one of the most effective strategies you can use as an affiliate. But if you have a men’s clothing website, you’re not going to do reviews on home appliances, are you?
This is where the importance of understanding your niche comes in. Knowing who you’re advertising to is essential to increasing your conversions. There are countless examples, both on Youtube and on Google, of channels and sites that only focus on a specific niche and are successful in the affiliate marketing. To advertise on these platforms, just get an affiliate link. If a conversion is performed by your link, a percentage or commission will be waiting for you.
Affiliate links is something that really works. The problem is that for those links to make you good money your traffic has to be high.
If you have little traffic on your site it might be better to contact your audience directly. For direct contact, email marketing is the best strategy!
Although it is an old strategy, the email marketing should never be left out, not only because continues to be effective, but also because makes advertising possible even when potential customers are not on the site.
Even if you don’t have more than 500 people, you can still do some conversions. The key is to keep your audience up to date, one email a week is enough . No focus your emails only on sales, change the content of the submissions so as not to saturate your audience.
Hello Bar
The hello bar is a CTA placed at the top of your website . This CTA is intended to exchange a free product or a special discount via the user’s email
By clicking on the CTA, users are redirected to a page where they enter their email in exchange for the offer.
Exitpage
Exit page is a popup that appears on the screen when someone tries to leave your site
Exit page works similarly to Hello Bar , here you can also place special offers in exchange for users’ email.
Sidebar
Completely populated Sidebars completely is something any website or blog should avoid.
A single offer on the sidebar in exchange for the user’s email is enough, if you place too many offers the user is more likely not to click none
When creating an audience, it is important to educate them so that your affiliate program works perfectly
Webinars can be great allies in affiliate marketing. The reality is that any audience prefers audio and video over any other type of content, this is something that any affiliate has to use to their advantage.
The first step is to promote the webinar, especially on social media . Make sure your audience knows the existence do webinar.
To make your webinar you can use platforms such as Youtube, Google Hangouts, Twitch, Zoom, among others. Above all, facilitate access to your webinar, through a link, so that your entire audience can login hassle-free.
This type of content is perfect for answering questions and showing the product or service live without censorship.
In your webinar you may:
And much more
When the webinar is over, indicate an affiliate link through which your audience can purchase the product.
Hint: To add even more value to the webinar and increase the likelihood of conversion, ask the brand to make you a special promotion.
If you want to make even more impact as an affiliate, Paid advertising is a great option…if you can make a profit on your investment.
You can use PPC to:
Google Ads are not advised for affiliate marketing. These ads are priced higher and, given that you only earn a percentage of sales, you may risk losing money
Unlike Google ads, Facebook and Instagram ads are a great choice for affiliate marketing!
These ads may not be the most conversion-oriented, but cost-effectively they are the best.
Think of it, through a Facebook or Instagram ad you can promote your webinar
When the user clicks on the ad, they are directed to the webinar, where they exchange the possibility to watch it through their email.
Can I understand the strategy?
Through ads you promote social networks and your Webinar. In the Webinar you get the user’s email and promote the product you want to sell. Simple easy and effective!
Conclusion
Affiliate marketing is something that takes time, to get started you should invest your time in a website and social networks to build your audience. You only sell if someone buys!